We recently pulled and analyzed all media transactions on PulsePoint—the largest programmatic health platform—to understand what’s going on in the programmatic health media landscape. Because of the scale of activity we cover, we believe this analysis gives us an accurate and representative view of what’s happening across the industry. The State of Health Media – H1 2021 report, which we published in September, reflects upon real-world activity between January 1st and June 30th, 2021.
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