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What's New In Healthcare Marketing

What's New In Healthcare Marketing

As part of Internet Brands, PulsePoint's technology will help deliver privacy-focused targeting and analysis for a post-cookie marketplace.
News + PR
Internet Brands' acquisition of PulsePoint accelerates its expansion into the healthcare marketing technology space, enhancing programmatic and data abilities.

Internet Brands to Acquire PulsePoint

April 29, 2021
PRNewswire
The need for digital therapeutics has been highlighted with the increase in social distancing, amidst the recent pandemic.
Insights

Why Digital Therapeutics Needs Ad Tech

July 22, 2021
Sara Seigel
As CTV becomes more prominent, healthcare marketers face challenges
News + PR

Tackling The Challenge Of Healthcare Marketing In CTV

July 15, 2021
AdExchanger
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ALL
INSIGHTS
VIDEO
The need for digital therapeutics has been highlighted with the increase in social distancing, amidst the recent pandemic.
Why Digital Therapeutics Needs Ad Tech
July 22, 2021
Sara Seigel
Native advertising uses branded content to draw in consumers
Use Native Advertising and Programmatic to Boost Your ROI
July 16, 2021
Sara Seigel
Cheryl invests in the future of women of color businesses and startups, advancing towards a diverse and equitable economy.
D&I Speaker Series: Cheryl Contee Sees Diversity As Vital
July 8, 2021
Angelica De Las Salas
The delay of third-party cookies removal makes it easy to get caught up in what this loss could mean for marketing.
Marketing's Opportunities As The Cookie Chaos Continues
June 24, 2021
Nicole Felix
Contexual Marketing involves choosing which websites will make the best hosts for particular ad content.
4 Reasons Why Contextual Marketing Is Key to Your Strategy
June 22, 2021
Sara Seigel
Medicine has been adopting the digital world, with patients and physicians embracing digital communication and telehealth.
What HCPs Need From Pharma In This New Age Of Medicine
June 17, 2021
Sara Seigel
As PulsePoint joins the WebMD family, we can create new and unified solutions to the healthcare marketing industry.
Internet Brands Closes PulsePoint Acquisition
June 8, 2021
Maria Simeone
Brands and agencies have must plan for the phase out of the third-party cookie ban.
4 Ways Health Marketers Can Thrive in a Cookieless World
June 3, 2021
Dylan Eisen
3 Ways to Rethink Your CTV Campaign
April 22, 2021
Jordan Brickman
4 Experts Share Their Advice on Overcoming Vaccine Misinformation
April 20, 2021
Sara Seigel
Health Marketing Went Online, The Industry Thrived Anyway
April 15, 2021
Sara Seigel
How One Agency Increased Rx Volume by 70% With PulsePoint
April 8, 2021
Sara Seigel
A Shot at Vaccine Equity
April 1, 2021
Sara Seigel
Women's History Month: Equality in the Workplace
March 25, 2021
Vicky Tan
7 Experts Tell Us Why They're Hopeful for the Future
March 18, 2021
Sara Seigel
How PulsePoint Celebrates Employee Appreciation Day
March 4, 2021
Tom Morselli
How are publishers embracing technology innovations?
September 26, 2018
How will the journey to unified demand evolve over the coming 12 months?
September 26, 2018
Is header bidding a long-term strategy, or short-term fix?
September 26, 2018
What is header bidding, and how are publishers using it?
September 26, 2018
Mark Evans Interview at Cannes Lions 2018
August 3, 2018
Chris Neuner Interview at Cannes Lions 2018
June 27, 2018
PulsePoint Discusses Programmatic in Healthcare
November 17, 2017
AW Live Stage Interviews: Chris Neuner
October 17, 2017
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