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What's New In Healthcare Marketing

What's New In Healthcare Marketing

Real-Time & Addressable NPI Insights Enables Smarter Marketing
News + PR
PulsePoint Launches Self-Serve Application of HCP365, the Only NPI-level Measurement and Insights Product Powered by Authenticated First-Party Data

PulsePoint Launches Self-Serve Application of HCP365, the Only NPI-level Measurement and Insights Product Powered by Authenticated First-Party Data

May 6, 2022
PulsePoint has integrated weather data packages from IBM Watson Advertising into its digital media buying platform, Life
News + PR

PulsePoint Improves Identity Solution by Integrating Data from IBM Watson Advertising

February 15, 2022
New ad-supported models potentially represent a huge opportunity for brands in the sector
News + PR

Ads on Netflix and Disney+? Bring ‘em on, healthcare marketers say

April 22, 2022
Jack O'Brien
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ALL
INSIGHTS
VIDEO
We have nominated a true programmatic rockstar, Imtiaz Khondaker, Senior Programmatic and Social Manager at Bayer.
PulsePoint's Trader Hall of Fame: Imtiaz Khondaker
March 24, 2022
Abigail Richman
We have nominated a true programmatic rockstar, Yael Lubarr, Manager, Addressable Activation at Matterkind.
PulsePoint's Trader Hall of Fame: Yael Lubarr
February 10, 2022
Dylan Eisen
With PulsePoint’s HCP365, you can create a content strategy that will reveal its biggest rewards in your maximized ROI.
How to Customize Your Content Strategy for your HCP Audience
December 7, 2021
Tim Brown
Now it's time to consider the multi-faceted picture of the benefits programmatic advertising can deliver to your business.
The Value of Programmatic in Health: Takeaways from Chris Neuner
December 2, 2021
Dylan Eisen
For advertisers considering CTV, it’s critical to identify a flexible and customizable solution with full platform capabilities.
CTV: Healthcare Advertising Cuts the Cord
November 22, 2021
Maria Simeone
We have nominated a true programmatic rockstar, Katie O’Reilly, Programmatic Media Supervisor at Publicis Health Media.
PulsePoint's Trader Hall of Fame: Katie O’Reilly
November 18, 2021
Dylan Eisen
With PulsePoint's HCP365, you can access real-time, actionable insights about your customer's entire decision-making process.
How an NPI Identification Solution Can Improve Your Digital Marketing
November 11, 2021
Jason Sperber
An rise in programmatic media for healthcare is clear from the insights from PulsePoint's State of Health Media Report
The Great Healthcare Ad Shift: Programmatic Media
October 26, 2021
Dylan Eisen
3 Ways to Rethink Your CTV Campaign
April 22, 2021
Jordan Brickman
4 Experts Share Their Advice on Overcoming Vaccine Misinformation
April 20, 2021
PulsePoint
Health Marketing Went Online, The Industry Thrived Anyway
April 15, 2021
PulsePoint
How One Agency Increased Rx Volume by 70% With PulsePoint
April 8, 2021
PulsePoint
Women's History Month: Equality in the Workplace
March 25, 2021
Vicky Tan
7 Experts Tell Us Why They're Hopeful for the Future
March 18, 2021
PulsePoint
How PulsePoint Celebrates Employee Appreciation Day
March 4, 2021
Tom Morselli
Trends Shaping Pharmaceutical Marketing in 2021 and Beyond
February 18, 2021
PulsePoint
AW Live Stage Interviews: Chris Neuner
October 17, 2017
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