January 14, 2025

PulsePoint’s Programmatic Trader Hall of Fame: Michael Valdez

Mya Joseph
January 2, 2025

Data in Focus: What’s New in Programmatic Healthcare Marketing

Sanwari Gupta
October 11, 2024

From Data to Action: Utilizing HCP Insights to Shape Marketing Strategies

PulsePoint
October 2, 2024

A New Podcast from MM+M: How To Create Personalized HCP Outreach and Drive Impact

PulsePoint
September 30, 2024

Personalization Throughout the Patient Journey Using Analytics, Targeting, and Technology

PulsePoint
September 30, 2024

Going for Gold: Innovative Strategies to Engage with Health Audiences Through Sports

PulsePoint
September 19, 2024

3 Reasons Programmatic Advertising in Linear TV Revolutionizes Healthcare Marketing

Amy Fieber
September 18, 2024

Innovations in HCP and Patient Engagement: Takeaways from Digital Pharma East 2024

Sanwari Gupta
September 10, 2024

AMC Network Team With PulsePoint to Boost Programmatic Pharma Ad Sales

AMC Networks
August 29, 2024

Sequence Matters: The Value of Orchestration

PulsePoint
August 20, 2024

PulsePoint’s Programmatic Trader Hall of Fame: Skyler Quandt

Mya Joseph
August 14, 2024

Unlock the Power of Weather-Triggered Healthcare Advertising: Boost Your Campaign Performance with Real-Time Weather Data

Amy Fieber
August 5, 2024

4 Takeaways on Human-Centric Pharma Marketing from HealthNEXT 2024, PulsePoint’s Annual Summit

Sanwari Gupta
August 1, 2024

Mastering CPA Optimization in Healthcare Marketing

Amy Fieber
July 18, 2024

9 RTB (Real-Time Bidding) Strategies to Optimize Health Campaign Performance

Amy Fieber
July 2, 2024

Top 3 DTC Audience Segmentation Strategies in Healthcare

Amy Fieber
July 1, 2024

Collaborative Innovation: Highlights from PulsePoint’s User Spring Fling 2024

Sanwari Gupta
June 26, 2024

A New Podcast from MM+M: Using AI to Transform Your Healthcare Marketing

PulsePoint
June 26, 2024

PulsePoint’s Programmatic Trader Hall of Fame: Sydney Ellis

Mya Joseph
May 8, 2024

An Introduction to PulsePoint’s Trader Hall of Fame

Mya Joseph
May 2, 2024

Xpectives.Health Summit: Innovations in DTC Marketing

Sanwari Gupta
May 1, 2024

How to Use Social Media to Revolutionize HCP Marketing

Amy Fieber
April 16, 2024

PULSEPOINT STRENGTHENS HCP OMNICHANNEL SUITE WITH ENHANCED SOCIAL CAPABILITIES

PulsePoint
April 1, 2024

What is the PulsePoint Platform Core Certification?

PulsePoint
March 27, 2024

Your Checklist for Finding the Right Electronic Health Records Marketing Partner

Keith Matt
March 20, 2024

4 Developments Changing Pharma Marketing: Podcast with Kinesso and PulsePoint

PulsePoint
March 11, 2024

PulsePoint’s Programmatic Trader Hall of Fame: Owen Diaz

Mya Joseph
February 20, 2024

Trigger-Based Email Automation: How to Engage with HCPs at the Right Place at the Right Time

Amy Fieber
February 16, 2024

How an NPI Identification Solution Can Optimize Your Digital Marketing

Jason Sperber
January 31, 2024

Transforming Omnichannel Pharma Marketing & Engagement

PulsePoint
January 31, 2024

PulsePoint’s Trader Hall of Fame: Billy Nicholson

Mya Joseph
December 7, 2023

Underscore Maximizes Reach with PulsePoint’s DTC & HCP Insights

Sanwari Gupta
November 20, 2023

Smarter DTC Targeting w/ Real-Time Health Data Segments

Amy Fieber
November 14, 2023

PulsePoint’s Trader Hall of Fame: Sally Mikhlin (Havas Media)

Mya Joseph
November 8, 2023

Maximize Conversions for Health Audiences with Clinical-Based Bidding Optimization

Amy Fieber
October 11, 2023

Insights from CMI Media Group’s Event: Omnidynamic - Unlocking Agility in Media & Creative

PulsePoint
October 2, 2023

How to Maximize Impact & ROI with Incremental Spend

Eric Juran
September 25, 2023

Achieve Unmatched Scale Through Programmatic EHR

Amy Fieber
September 21, 2023

Smarter Marketing in Action: Highlights from Digital Pharma East 2023

Sanwari Gupta
September 7, 2023

PulsePoint’s Trader Hall of Fame: Alexandra Farber

Mya Joseph
September 6, 2023

PULSEPOINT ACHIEVES EXPONENTIAL GROWTH PROPELLED BY PIPELINE OF INNOVATION AND 100% CUSTOMER SATISFACTION

PulsePoint
August 23, 2023

Enhance Health Campaign Efficiency with Real-Time Bidding Optimization

Amy Fieber
August 9, 2023

Client Spotlight: In Conversation with Erica Hawthorne, Digital Marketer, The People People

Mya Joseph
August 4, 2023

An Eye Toward the Future: Insights from the 2023 PulsePoint Client & Strategy Summit

Sanwari Gupta
July 19, 2023

Reach HCPs During Point-of-Care Moments with EHR

Amy Fieber
July 11, 2023

Webinar Highlights: Advancing Omnichannel HCP Engagement

Sanwari Gupta
June 22, 2023

PulsePoint’s Trader Hall of Fame: Kyle Davis

Mya Joseph
May 30, 2023

How to Reach HCPs at Medical Conferences in the Era of Hybrid Events

PulsePoint
May 24, 2023

Our Takeaways from the 2023 MM+M Women of Distinction Event

PulsePoint
May 10, 2023

PulsePoint's Trader Hall of Fame: Samantha Schwartz (CMI Media Group)

Mya Joseph
April 18, 2023

Omnipresent Marketing For a Physician’s Personalized Health Journey

Sanwari Gupta
April 5, 2023

PulsePoint’s Trader Hall of Fame: Carlos Villanueva (Butler/Till)

Mya Joseph
March 27, 2023

Webinar Highlights: Bayer & CMI Media Group Talk Healthcare CTV from Planning to Measurement

PulsePoint
March 15, 2023

Women in Pharma Health Marketing Leaders Spotlight

Sanwari Gupta
March 9, 2023

PulsePoint’s Trader Hall of Fame: Brian Snyder (Matterkind)

Mya Joseph
March 6, 2023

Connected TV and OTT For Life Sciences Summit Event Recap

Eric Juran
March 1, 2023

HIPAA Guidelines for Tracking Technology Use

PulsePoint
February 27, 2023

PulsePoint Launches All-Channel Measurement for Insight-Driven Consumer Activation with Komodo Health

PR Newswire
February 13, 2023

PulsePoint's Trader Hall of Fame: Demi Morganstein (dentsu Health)

Mya Joseph
January 18, 2023

PulsePoint Reflects on 2022

Sanwari Gupta
December 19, 2022

Can CTV Healthcare Advertising Really Reach (and Impact) HCPs?

Eric Juran
December 12, 2022

Trader Hall of Fame Interview: Zach Wierman (PHM)

Mya Joseph
December 8, 2022

The Data Is In: Why Healthcare Marketers Should Prioritize CTV

Jordan Brickman
October 18, 2022

PulsePoint is the First & Only 100% Verified Opted-In HCP Platform

PR Newswire
October 11, 2022

PulsePoint's HCP Intelligence Suite with 1-to-1 Automated Targeting

PR Newswire
August 10, 2022

PulsePoint's Validated Data Methodology Achieves 100% HCP Reach for CTV

PR Newswire
July 28, 2022

How well is your DSP keeping your brand safe?

PulsePoint
June 21, 2022

Reaching the Always-On Healthcare Professional: Marketing within the Clinical Workflow

Keith Matt
June 8, 2022

PulsePoint Launches Self-Serve Application of HCP365, the Only NPI-level Measurement and Insights Product Powered by Authenticated First-Party Data

PulsePoint
June 6, 2022

Why You Should Embrace Programmatic Advertising for Your Healthcare Marketing

PulsePoint
April 26, 2022

PulsePoint Expands Point-of-Care Marketing With Real-Time Electronic Health Record (EHR) Solution

PR Newswire
April 22, 2022

Ads on Netflix and Disney+? Bring ‘em on, healthcare marketers say

MM&M
March 31, 2022

4 Steps to Proactively Transform Healthcare Marketing

Maria Simeone
March 24, 2022

PulsePoint's Trader Hall of Fame: Imtiaz Khondaker

Mya Joseph
March 24, 2022

A Conversation with PulsePoint's Chief Strategy Officer, Chris Neuner

Advertising Research Foundation
March 2, 2022

40 Under 40: Maria Simeone, PulsePoint

MM&M
February 15, 2022

PulsePoint Improves Identity Solution by Integrating Data from IBM Watson Advertising

PR Newswire
February 10, 2022

PulsePoint's Trader Hall of Fame: Yael Lubarr

Mya Joseph
December 22, 2021

Top Trends Healthcare Marketers Will Face in 2022

PulsePoint
December 15, 2021

How Next-Best Action Insights Can Transform Health Marketing

Jonathan Zile
December 7, 2021

How to Customize Your Content Strategy for your HCP Audience

Tim Brown
December 2, 2021

The Value of Programmatic in Health: Takeaways from Chris Neuner

Dylan Eisen
November 22, 2021

CTV: Healthcare Advertising Cuts the Cord

Maria Simeone
November 18, 2021

PulsePoint's Trader Hall of Fame: Katie O’Reilly

Mya Joseph
November 4, 2021

The State of Health Media in 2021—10 Facts You Need to Know

Maria Simeone
November 4, 2021

CTV Advertising: An Untapped Opportunity for Pharma Marketers

MM&M
November 3, 2021

How Health Marketers Can Overcome Real-Time Challenges

PulsePoint
October 26, 2021

MM+M Podcast 10.26.21: PulsePoint’s Maria Simeone

MM&M
October 25, 2021

The Great Healthcare Ad Shift: Programmatic Media

Dylan Eisen
October 19, 2021

How an Identity Solution Can Boost Your NPI Search Strategy

Tim Brown
October 13, 2021

PulsePoint Celebrates LatinX/Hispanic Heritage Month

PulsePoint
October 5, 2021

Evaluating whether to bring programmatic in-house? Here’s how to get started

PulsePoint
September 22, 2021

PulsePoint Gives Back: NYC Community Schools

Preston Connors
September 1, 2021

4 Questions an NPI Identification Solution Can Answer

Jason Sperber
August 30, 2021

The Future of Healthcare Marketing Is 'Next Best Action'

PulsePoint
August 26, 2021

Celebrating Women’s Equality Day

PulsePoint
August 25, 2021

HIPAA'S Anniversary Reflects the Value in Patient Privacy

Dylan Eisen
August 5, 2021

Why Content Marketing & Programmatic Are A Powerful Force

Dylan Eisen
July 29, 2021

How We Celebrate Our Interns on National Intern Day

Riley Peng
July 28, 2021

7 Questions to Ask Your Potential Programmatic Health Partner

Dylan Eisen
December 4, 2024

From Data to Action: Utilizing HCP Insights to Shape Marketing Strategies

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December 4, 2024

Personalization Throughout the Patient Journey Using Analytics, Targeting, and Technology

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December 4, 2024

Going for Gold: Innovative Strategies to Engage with Health Audiences Through Sports

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December 4, 2024

AbelsonTaylor Transforms In-House Media Capabilities

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December 4, 2024

Underscore Maximizes Reach with PulsePoint’s DTC & HCP Insights

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December 4, 2024

Accelerating Digital Transformation Through Partnerships

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December 4, 2024

Voice Of The Customer

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December 4, 2024

Fireside Chat: Identity-Powered TV Advertising & Measurement

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December 4, 2024

Data Collaboration for a Modern Marketing Framework

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December 4, 2024

Client Spotlight: In Conversation with Erica Hawthorne, Digital Marketer, The People People

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December 4, 2024

A Data Insider's View of Where the Industry is Headed

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December 4, 2024

Integrate Digital Innovation into Overall Engagement to Deliver Value to HCPs

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video-screengrab-of-chris-neuner
December 4, 2024

AW Live Stage Interviews: Chris Neuner

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