ARCHIVE

From Data to Action: Utilizing HCP Insights to Shape Marketing Strategies

A New Podcast from MM+M: How To Create Personalized HCP Outreach and Drive Impact

Going for Gold: Innovative Strategies to Engage with Health Audiences Through Sports

Personalization Throughout the Patient Journey Using Analytics, Targeting, and Technology

3 Reasons Programmatic Advertising in Linear TV Revolutionizes Healthcare Marketing

Innovations in HCP and Patient Engagement: Takeaways from Digital Pharma East 2024

AMC Network Team With PulsePoint to Boost Programmatic Pharma Ad Sales

Sequence Matters: The Value of Orchestration

PulsePoint’s Programmatic Trader Hall of Fame: Skyler Quandt

Unlock the Power of Weather-Triggered Healthcare Advertising: Boost Your Campaign Performance with Real-Time Weather Data

4 Takeaways on Human-Centric Pharma Marketing from HealthNEXT 2024, PulsePoint’s Annual Summit

Mastering CPA Optimization in Healthcare Marketing

9 RTB (Real-Time Bidding) Strategies to Optimize Health Campaign Performance

Top 3 DTC Audience Segmentation Strategies in Healthcare

Collaborative Innovation: Highlights from PulsePoint’s User Spring Fling 2024

A New Podcast from MM+M: Using AI to Transform Your Healthcare Marketing

PulsePoint’s Programmatic Trader Hall of Fame: Sydney Ellis

An Introduction to PulsePoint’s Trader Hall of Fame

Xpectives.Health Summit: Innovations in DTC Marketing

How to Use Social Media to Revolutionize HCP Marketing

PULSEPOINT STRENGTHENS HCP OMNICHANNEL SUITE WITH ENHANCED SOCIAL CAPABILITIES

What is the PulsePoint Platform Core Certification?

Your Checklist for Finding the Right Electronic Health Records Marketing Partner

4 Developments Changing Pharma Marketing: Podcast with Kinesso and PulsePoint

PulsePoint’s Programmatic Trader Hall of Fame: Owen Diaz

Trigger-Based Email Automation: How to Engage with HCPs at the Right Place at the Right Time

How an NPI Identification Solution Can Optimize Your Digital Marketing

Transforming Omnichannel Pharma Marketing & Engagement

PulsePoint’s Trader Hall of Fame: Billy Nicholson

Underscore Maximizes Reach with PulsePoint’s DTC & HCP Insights

Smarter DTC Targeting w/ Real-Time Health Data Segments

PulsePoint’s Trader Hall of Fame: Sally Mikhlin (Havas Media)

Maximize Conversions for Health Audiences with Clinical-Based Bidding Optimization

Insights from CMI Media Group’s Event: Omnidynamic - Unlocking Agility in Media & Creative

How to Maximize Impact & ROI with Incremental Spend

Achieve Unmatched Scale Through Programmatic EHR

Smarter Marketing in Action: Highlights from Digital Pharma East 2023

PulsePoint’s Trader Hall of Fame: Alexandra Farber

PULSEPOINT ACHIEVES EXPONENTIAL GROWTH PROPELLED BY PIPELINE OF INNOVATION AND 100% CUSTOMER SATISFACTION

Enhance Health Campaign Efficiency with Real-Time Bidding Optimization

Client Spotlight: In Conversation with Erica Hawthorne, Digital Marketer, The People People

An Eye Toward the Future: Insights from the 2023 PulsePoint Client & Strategy Summit

Reach HCPs During Point-of-Care Moments with EHR

Webinar Highlights: Advancing Omnichannel HCP Engagement

PulsePoint’s Trader Hall of Fame: Kyle Davis

How to Reach HCPs at Medical Conferences in the Era of Hybrid Events

Our Takeaways from the 2023 MM+M Women of Distinction Event

PulsePoint's Trader Hall of Fame: Samantha Schwartz (CMI Media Group)

Omnipresent Marketing For a Physician’s Personalized Health Journey

PulsePoint’s Trader Hall of Fame: Carlos Villanueva (Butler/Till)

Webinar Highlights: Bayer & CMI Media Group Talk Healthcare CTV from Planning to Measurement

Women in Pharma Health Marketing Leaders Spotlight

PulsePoint’s Trader Hall of Fame: Brian Snyder (Matterkind)

Connected TV and OTT For Life Sciences Summit Event Recap

HIPAA Guidelines for Tracking Technology Use

PulsePoint Launches All-Channel Measurement for Insight-Driven Consumer Activation with Komodo Health

PulsePoint's Trader Hall of Fame: Demi Morganstein (dentsu Health)

PulsePoint Reflects on 2022

Can CTV Healthcare Advertising Really Reach (and Impact) HCPs?

Trader Hall of Fame Interview: Zach Wierman (PHM)

The Data Is In: Why Healthcare Marketers Should Prioritize CTV

PulsePoint is the First & Only 100% Verified Opted-In HCP Platform

PulsePoint's HCP Intelligence Suite with 1-to-1 Automated Targeting

PulsePoint's Validated Data Methodology Achieves 100% HCP Reach for CTV

How well is your DSP keeping your brand safe?

Reaching the Always-On Healthcare Professional: Marketing within the Clinical Workflow

PulsePoint Launches Self-Serve Application of HCP365, the Only NPI-level Measurement and Insights Product Powered by Authenticated First-Party Data

Why You Should Embrace Programmatic Advertising for Your Healthcare Marketing

PulsePoint Expands Point-of-Care Marketing With Real-Time Electronic Health Record (EHR) Solution

Ads on Netflix and Disney+? Bring ‘em on, healthcare marketers say

4 Steps to Proactively Transform Healthcare Marketing

PulsePoint's Trader Hall of Fame: Imtiaz Khondaker

A Conversation with PulsePoint's Chief Strategy Officer, Chris Neuner

40 Under 40: Maria Simeone, PulsePoint

PulsePoint Improves Identity Solution by Integrating Data from IBM Watson Advertising

PulsePoint's Trader Hall of Fame: Yael Lubarr

Top Trends Healthcare Marketers Will Face in 2022

How Next-Best Action Insights Can Transform Health Marketing

How to Customize Your Content Strategy for your HCP Audience

The Value of Programmatic in Health: Takeaways from Chris Neuner

CTV: Healthcare Advertising Cuts the Cord

PulsePoint's Trader Hall of Fame: Katie O’Reilly

The State of Health Media in 2021—10 Facts You Need to Know

CTV Advertising: An Untapped Opportunity for Pharma Marketers

How Health Marketers Can Overcome Real-Time Challenges

MM+M Podcast 10.26.21: PulsePoint’s Maria Simeone

The Great Healthcare Ad Shift: Programmatic Media

How an Identity Solution Can Boost Your NPI Search Strategy

PulsePoint Celebrates LatinX/Hispanic Heritage Month

Evaluating whether to bring programmatic in-house? Here’s how to get started

PulsePoint Gives Back: NYC Community Schools

4 Questions an NPI Identification Solution Can Answer

The Future of Healthcare Marketing Is 'Next Best Action'

Celebrating Women’s Equality Day

HIPAA'S Anniversary Reflects the Value in Patient Privacy

Why Content Marketing & Programmatic Are A Powerful Force

How We Celebrate Our Interns on National Intern Day

7 Questions to Ask Your Potential Programmatic Health Partner

Why Digital Therapeutics Needs Ad Tech

Use Programmatic Native Advertising to Boost Your ROI: An Interview with Nick Ockert, VP of Sales and Native Advertising at PulsePoint